A domain name is a basic element that is essential to create a website. As entrepreneurship is growing worldwide, many business-minded people are now coming towards the digital world to create an online presence. Thus, everyone needs to go with the procedure to register a domain name. This may seem to be an easy task, as you need to select the engaging word and register it with the domain.pk or with any other registrar.
However, it is not as easy as it seems. Buying a domain name is similar to choosing the land where you need to create your house. Therefore, it is always necessary to ensure that the location you selected is ideal for your business. Unfortunately, in the beginning, the step of buying a domain name, many people make mistakes.
They either purchase a similar name of a popular brand that never targets their own business. This means that you get traffic that is not relevant to your business. Thus you don’t get sales or generate leads.
But don’t worry, as here, this blog addresses the key things that you never need to overlook when buying a domain name. So let’s explore.
Things Not to Overlook When Buying a Domain Name
It is true that purchasing a domain name is one of the exciting steps for beginners. You are finally getting a digital asset, and thinks of an attractive name for your upcoming website. But it is more than just buying a domain name. You need to know about your target audience, as well as must be aware of the tactics used by the domain registrar to charge you an extra fee.
Therefore, by reading the following things, you can get a clear idea about the elements that you never need to overlook when buying a domain name.
- The Number of Words You Use in Domain
A domain name consists of the words that reflect your website. But that doesn’t mean to use three-four or five words for your domain. Why? If you read a domain name, getyourxboxnow.com, you may find it too lengthy and unattractive as compare to xbox.com. This is the simple reason behind selecting the one to two words domain name. Therefore, it is always necessary to avoid long tail domain names.
- Watch Out for Hidden Charges
Price is one of the biggest factors when buying a domain name. You must need to be aware of the hidden tactics used by the domain registrars. You must need to read the terms and conditions of registrars before getting into the loop of low hosting prices. Make sure that your domain registrar never adds on the extra charges for making your list on WHOIS, add-on, and extra charging transfer fees.
- Focus On Transparency
Look for the registrars that offer transparency in everything. You need to know the pricing, details, and other information regarding your domain name. Also, there should be no extra charges in checkouts when paying through debit or credit card. You also need to know about the processing fee the domain registrar takes for renewal, transfer, and cancellation.
- Right TLD
TLD or the top-level domain is often overlooked by beginners when buying a domain name. The TLD is the domain extension at the end of the domain name. The most popular TLD is .com but often unavailable for most of the names. So what to do?
Don’t worry, as you can use the local TLD of your country. For instance, if your target audience is from Pakistan then you can use .pk to represent your domain. This is the important factor that you must need to know before you buy a domain name.